The Challenge of Connecting

 

Consumer value is changing. For businesses small and large, effectively connecting with the modern consumer in any meaningful way is both challenging and expensive. Developing lasting brand loyalty, for most businesses, has become a thing of the past.

 

Social Impact Drives Sales

Increasingly, consumers are looking to become involved in their community and make a difference locally; through the businesses they patronize and the brands they purchase from. A recent Nielsen Consumer Study found a majority of consumer 55% will pay extra for products and services from companies committed to positive social and environmental impact. 52% said they made at least one purchase in the past six months from one or more socially responsible brands, and 67% of those surveyed said they prefer to work for socially responsible companies.

  

For Most Businesses

Running a Social Impact Campaign isn’t feasible

• Expensive to run
• Require relationship building with charities
• Require specialized advertising
• Provide no quantifiable success metric
• Not feasible for most businesses

American small businesses are the largest benefactors of community nonprofits, yet currently, there’s no tactful way to communicate this to community consumers. Until now:

A New Way To Connect

 

We’ve built the worlds first Cause Based Social Commerce Platform to connect local consumers with local brands through Community Impact.

With our platform, consumers motivated by social impact can connect with and be empowered by the businesses and brands they purchased from.

Most consumers do not have the resources to fund research or support effective local non-profit organizations that serve and strengthen our communities. Through the HelpFirst platform, we’ve built a process that helps consumers Identify challenges faced by their community, Educate them through engagement, then Empower through commerce connections of Impact.